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	<title>Thrive Integrative Nutrition &#187; Obesity</title>
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		<title>Government Fueling Cheese Addiction</title>
		<link>http://www.imthriving.com/government-fueling-cheese-addiction/</link>
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		<pubDate>Wed, 26 May 2010 18:01:32 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
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Cheese Addiction:  Sounds Funny. But I&#8217;m Serious. It&#8217;s Real.
 When talking to people about cleaning up their diet, the number one food that is brought up is cheese. &#8220;I can&#8217;t live without my cheese.&#8221; Or, &#8220;Cheese is my main downfall.&#8221;

Or simply the statement of surrender, &#8220;I can&#8217;t give up cheese.&#8221; It is never surprising to [...]]]></description>
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<p><strong>Cheese Addiction:  Sounds Funny. But I&#8217;m Serious. It&#8217;s Real.</strong><br />
 When talking to people about cleaning up their diet, the number one food that is brought up is cheese. &#8220;I can&#8217;t live without my cheese.&#8221; Or, &#8220;Cheese is my main downfall.&#8221;</p>
<p><a href="http://www.imthriving.com/wp-content/uploads/2010/05/AssortedCheese_crop.jpg" ><img class="size-medium wp-image-794 alignleft" title="Assorted Cheeses" src="http://www.imthriving.com/wp-content/uploads/2010/05/AssortedCheese_crop-300x226.jpg" alt="" width="300" height="226" /></a></p>
<p>Or simply the statement of surrender, &#8220;I can&#8217;t give up cheese.&#8221; It is never surprising to me, yet it seems surprising to them. There is a very good reason they love and &#8220;can&#8217;t&#8221; give up cheese and it is not in their &#8220;head.&#8221; Cheese addiction is scientific. It&#8217;s real—just like drug and alcohol addiction. Of course, you don&#8217;t find people losing their jobs, family, or homes over it (thankfully)! Could you imagine homeless people begging for cheese (&#8220;hey, man, got any cheddar? I really need it.&#8221;)?</p>
<p><strong>What Makes Cheese Addicting?</strong><br />
 Opiates are found in the casein, a protein present all dairy, but concentrated in cheese. It&#8217;s the same opiate found in morphine. When I found this out in my studies, it made sense to me on a personal level. I&#8217;m very sensitive to opiates and usually choose not to take them if they are prescribed to me for post-op or injury, simply because they knock me out. Cheese does the same thing to me on a smaller scale, of course. I usually avoid consuming cheese on a regular basis. But if I do, it is in small amounts. Otherwise, I find myself napping soon after I eat it and sometimes feeling headachy&#8230; not very productive. I also suffered from serious bouts of constipation as a child as I used to eat a lot of dairy. Although dairy is very binding and mucus-forming on its own, opiates also cause constipation since they slow peristalsis in the colon.</p>
<p><strong>How Does the U.S. Government Fuel Cheese Addiction?</strong><br />
 The United States Department of Agriculture (USDA) gives money to the dairy industry in the form of its Checkoff program. (I wish they would do that with the organic fruit and vegetable industry!). Have you noticed how restaurants, especially fast food establishments, showcase cheese or extra cheese? More cheese slices on sandwiches. More cheese sauces. More cheese crammed onto a pizza or stuffed into it&#8217;s crust. More cheese melted over any type of food. It&#8217;s on EVERYTHING and there is a lot of it (Pizza Hut’s “Ultimate Cheese Pizza” has a pound of cheese on it and the USDA helped promote it!) As stated by the Physician Committee for Responsible Medicine,</p>
<div id="attachment_791" class="wp-caption alignright" style="width: 298px"><a href="http://www.imthriving.com/wp-content/uploads/2010/05/Pizza_crop.jpg" ><img class="size-full wp-image-791" title="Pizza" src="http://www.imthriving.com/wp-content/uploads/2010/05/Pizza_crop.jpg" alt="" width="288" height="210" /></a><p class="wp-caption-text">Fast food restaurants are trying to cram more cheese onto everything with the help of the USDA&#39;s Checkoff program.</p></div>
<p><em>The dairy checkoff is a marketing program in effect since 1984 to increase the consumption of dairy products and reduce surpluses by, inter alia, touting the purported benefits of dairy products. It is funded by a mandatory assessment (i.e., tax) on dairy producers. It is administered by USDA and managed by the National Dairy Promotion and Research Board (“Dairy Board”), which is comprised of dairy farmers who are appointed by the Secretary of Agriculture. The government has even acknowledged that cheese                has addictive qualities. Rather than educate consumers to  reduce                or eliminate this unhealthy item from their </em><em>diets, <strong>USDA  instead                embarked on efforts “aimed at triggering cheese lovers’                <strong>craving</strong> for cheese.”</strong></em> So in short, the USDA gives money to promote the sale and consumption of cheese — knowingly feeding cheese addiction.</p>
<p><strong>Breaking the Addiction</strong><br />
 It&#8217;s quite easy. Don&#8217;t eat it. No profound advice here. You won&#8217;t have withdrawals (maybe some cravings, but no real withdrawal symptoms). Don&#8217;t buy it. Start making or ordering foods without it. With the addition of sauces and condiments, you may not even miss it. For example: Use extra salsa in Mexican dishes or extra marinara sauce in Italian dishes. Eliminate cheese from sandwiches. You&#8217;ll be surprised how good food will still taste. After about two weeks, you won&#8217;t miss it at all.</p>
<p><strong>My Take On Cheese Consumption</strong><br />
 In general, I recommend minimizing all dairy intake. But cheese in particular is very calorie-dense, very high in saturated fat and a common culprit for causing constipation. Pasteurization makes it difficult to absorb the calcium contained in dairy (plant sources are much better). If consumed, it should be free of artificial hormones (rbgh) and antibiotics. Melted or cooked cheese is much harder to digest than uncooked cheese (think about it, it&#8217;s the consistency of tar!). Furthermore, cheese made with raw milk is easier to digest and more nutritious, but it should be avoided by pregnant women or those with compromised immunity. Eating it with vegetables or beans helps digest it as well (high fiber). I strongly suggest eliminating it completely from your diet if you suffer from allergies or something serious such as cancer (there is a hormone in dairy that fuels the growth of cancer cells. I&#8217;ll do a post on that later.).  As with any food recommendation, you should pay attention to how you feel after you eat it and make your own decision and personal modifications based on your physical responses and condition. For instance, if you get headaches, fatigue, or digestion problems after eating it, you should probably eliminate from your diet.<br />
<strong><br />
 Personally &#8211; Do I Eat Cheese?</strong><br />
 Sparingly. I really enjoy artisan cheeses once in awhile (the high price helps me avoid it too). I don&#8217;t eat cheese when I know I have to be productive since it makes me tired. Some cheese affects me more adversely than others. I&#8217;m usually OK after some mozzarella, still a bit sleepy, but no sinus headaches (maybe because of my Italian genes?) but cheddar ruins me. I love a good quesadilla, but I rarely partake since I&#8217;m on the couch napping soon after&#8230; feeling grouchy and headachy. Most of the time, it&#8217;s not worth the consequences.</p>
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		<title>Jamie Oliver&#8217;s Food Revolution: Good Intentions, Could Be Better</title>
		<link>http://www.imthriving.com/jamie-olivers-food-revolution-good-intentions-but-could-be-better/</link>
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		<pubDate>Sun, 04 Apr 2010 00:23:18 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
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I was excited when I first saw the trailer to the new network television series about healthy school lunch programs, Jamie Oliver&#8217;s Food Revolution. &#8220;Yes!&#8221; I thought, as I&#8217;m an advocate for healthy school lunches. &#8220;Now Americans can see how much of a positive difference can be made by changing school lunches!&#8221; But after watching [...]]]></description>
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<p>I was excited when I first saw the trailer to the new network television series about healthy school lunch programs, <em>Jamie Oliver&#8217;s Food Revolution</em>. &#8220;Yes!&#8221; I thought, as I&#8217;m an advocate for healthy school lunches. &#8220;Now Americans can see how much of a positive difference can be made by changing school lunches!&#8221; But after watching the first episode, I was kind of disappointed.</p>
<p><strong>The Reality Is, It&#8217;s Reality TV.</strong></p>
<p>Here we have a witty Brit going into a town in West Virginia in the middle of the school year to try to change things over night. It&#8217;s hard enough for anyone to go to small-town American and instigate change, let alone be a foreigner and do it over night. Next, trying to change anything while in mid-stream is much more challenging than starting from the beginning. It&#8217;s common sense. I&#8217;m thinking that the network wanted some drama and figured there would be some nice dramatic resistance to film (and there is). And finally, giving grade-school children a <em>choice</em> between the junk food they know and like and healthy food is a set-up for failure. No matter how delicious and nutritious the healthy food choice, kids will pick pizza over it. Be real.</p>
<p><strong>Junk Food Shouldn&#8217;t Be An Option</strong></p>
<div id="attachment_675" class="wp-caption alignright" style="width: 310px"><strong><strong><a href="http://www.imthriving.com/wp-content/uploads/2010/04/FrenchFries.jpg" ><img class="size-medium wp-image-675" title="FrenchFries" src="http://www.imthriving.com/wp-content/uploads/2010/04/FrenchFries-300x225.jpg" alt="" width="300" height="225" /></a></strong></strong><p class="wp-caption-text">The USDA considers french fries as a vegetable choice in school lunch programs. It&#39;s wrong.</p></div>
<p>The bottom line is this: children should not even have junk food as a choice. We are the adults. We are responsible for what they eat and should be making that decision. The &#8220;powers that be,&#8221; whether the school or the government, should make a healthy school lunch program available for our children. If you provide them with only fresh nutritious food, they will eat it. Give them green beans that are bright green, not grey. Give them fresh ripe fruit; not some syrupy, overcooked, cubed, mystery fruit  that comes in a cup. Give them brightly colored lightly cooked or fresh vegetables. Give them real unprocessed food — and they will eat it — eventually. If they don&#8217;t like it at first, they will grow to like it within a few weeks. I guarantee it.</p>
<p><strong>Good Intentions, But Wrong Execution</strong></p>
<p>Don&#8217;t get me wrong. I think Jamie Oliver has good intentions and really wants to make a difference.  And because of all the publicity, I think he will (hey, I&#8217;m talking about him, right?). But I think the network got in the way of something that could have been really great. The good thing is, even if this experiment doesn&#8217;t go as well as it could (I know it doesn&#8217;t because I know of the outcome.), at least the masses can get a good look at the crud that is being served in the majority of the schools and maybe start being proactive in making a change themselves, either at their local school or even at their own dinner table. French fries should not count as a vegetable.</p>
<p><strong>Make A Difference: The Child Nutrition Bill</strong></p>
<p>The Child Nutrition Bill is up for a vote with the Senate in mid-to-late April. Many organizations are petitioning. For more information see the Time for Lunch campaign at <a target="_blank" href="http://www.slowfoodusa.org/index.php/campaign/time_for_lunch/" >www.slowfoodusa.org</a>, Chef Ann Cooper&#8217;s Lunch Box &#8220;<a href="http://www.lunchboxadvocates.org/ffff/issues/alert/?alertid=14663986"  target="_blank">One More Dollar A Day For Healthy School Food</a>&#8221; campaign to our elected officials, or sign <a href="http://www.jamieoliver.com/campaigns/jamies-food-revolution/petition"  target="_blank">Jamie Oliver&#8217;s petition</a> to save cooking skills and improve school food.</p>
<p><strong>BTW, The Revolution Began Over A Decade Ago</strong></p>
<p>There have already been successful changes to school lunch programs in certain areas of the country. One such place is in Wisconsin at the Appleton School District, which started back in 1997. <a href="http://www.chefann.com/"  target="_blank">Chef Ann Cooper</a>, a.k.a. The Renegade Lunch Lady, has made some great strides in improving school lunches in several schools as well. <a href="http://www.angrymoms.org/index.html"  target="_blank">Two Angry Moms</a> is another group that is making a change. I guess the food revolution is just &#8220;new&#8221; to the masses. And bringing it to the masses is where Jamie Oliver succeeds.<br class="spacer_" /></p>
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